Reviews and buyers
Trustpilot alternatives for SaaS companies
Review sites a SaaS company can use alongside or instead of Trustpilot, who reads each one, and how to pick the right ones by audience.
12 min read
Author
Aston Watson
Business and Partnerships, RelikReview
Aston Watson leads business and partnerships at RelikReview. He writes about the software review sites B2B buyers read, from G2 to SourceForge and HubSpot, and the platform rules and laws that shape how reviews are collected.
His guides compare the review sites SaaS buyers read and explain the rules and laws that apply to reviews, including the FTC's rule on fake reviews.
Writes about
- Software review sites
- SourceForge
- SoftwareSuggest
- HubSpot Marketplace
- Review rules and law
Articles
Articles by Aston Watson
Guides Aston has written for the RelikReview blog.
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Reviews and buyers
G2 alternatives: review sites SaaS buyers also use
The review sites B2B software buyers use besides G2, what changed when G2 bought Capterra, and how to pick sites by audience.
12 min read
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Review rules
Are fake reviews illegal? The FTC fake reviews rule explained
What the FTC's rule on consumer reviews bans, who it covers, how it is enforced and what it means when a SaaS team asks for reviews.
11 min read
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Review rules
Review gating: what it is and why platforms ban it
What review gating is, the NPS and widget flows that gate by accident, why G2, Capterra and Trustpilot ban it, and how to fix it.
11 min read
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Reviews and buyers
B2B vs B2C reviews: what each buyer looks for
How B2B and B2C SaaS buyers read reviews differently: who reads them, which sites they trust and how to ask for reviews in each model.
12 min read
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Platform guides
What is SourceForge, and is it worth it for B2B software?
How SourceForge went from open source host to business software directory, who uses it, how its reviews work and why SaaS vendors care.
11 min read
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Platform guides
What is SoftwareSuggest, and who reads it?
What SoftwareSuggest is, who reads it, how its categories, reviews and rankings work, and what vendors get free or pay for.
11 min read
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Platform guides
How the HubSpot Solutions Directory ranks partners
How HubSpot orders partners in its Solutions Directory, who can review a partner, what the reviews policy bans and how to ask clients fairly.
11 min read
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Review rules
SourceForge review guidelines: how reviews are checked
Who can review on SourceForge, how reviewers are verified, why reviews get rejected, the $20 gift card program and the rules for vendors.
13 min read
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Review rules
SoftwareSuggest review guidelines: how reviews are checked
Who can review on SoftwareSuggest, what its review form asks, how each review is checked, and the rules vendors must follow.
12 min read
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Reviews and buyers
Software review sites every B2B SaaS company should know
The software review sites B2B buyers read, how each one checks reviewers, what vendors get for free, and how to pick by buyer and stage.
13 min read
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Review rules
Incentivized reviews: what each platform allows
What G2, Capterra, Trustpilot, SourceForge, SoftwareSuggest and HubSpot allow on review rewards, and what US law says about them.
12 min read
Editorial standards
How Aston checks every guide
- Platform rules are quoted from the platform's own published pages, with the date they were checked.
- Every statistic links to the original research, with its year and source.
- Guides follow the RelikReview review policy: real users, no rewards and each platform's rules first.
Have a question for Aston?
Send us a message about your review plans on any platform. We reply in writing with a plan, a delivery window and the price.